Advertised Summary Job Description: Reporting to the Senior Director for Communications, the Marketing Communications Manager will serve as the Office's website manager, in-house graphic and content designer, and co-copywriter for University Life platforms, initiatives, and events. The Marketing and Communications Manager will also gather, synthesize, and prepare information that reaches students, faculty, and staff university-wide and support the implementation of communications and programs that serve more than 30,000 students from undergraduate and graduate schools, faculty, and staff on three campuses.
The Office of University Life was created in 2015 to develop and enhance the student experience at Columbia University. Working in collaboration with students, faculty and staff throughout the schools, we focus on strengthening resources, policies and conversations, and building community outside of the classroom.
1.Participates in the planning of and plays a lead role in the production and publication of graphics and literature promoting University Life events, initiatives, and cosponsored programs. With guidance and support from office leadership, constructs and produces marketing pieces including email campaigns, printed posters and flyers, and digital displays from layout and copy to distribution.
2.Proactively strategizes, designs, authors, and posts information on the Office's four social media profiles. Maintains a schedule of upcoming events and incorporates partner office content into all platforms.
3.Tracks, distributes, and archives topical and climate-sensitive media for the Office. Manages all creative assets and archives for the offices including organizing and maintaining art, images, video files, data, and final products.
4.Manages two University Life-owned websites, an app, and related content including ensuring timeliness, accuracy and technical integrity of all final products. Measures and provides usage reports (via Google and GuideBook analytics) for University Life sites and programs.
5.Assists and manages external vendors and Columbia partners to meet deliverables. Provides technical and administrative guidance and support to participants of University Life programs and events.
6.Supports University Life and partner programs as needed, and performs other duties as assigned.
General Minimum Qualifications: Bachelor's degree or its equivalent required and a minimum of two years related experience required, degree and prior experience in communications, journalism, marketing or related field preferred. Proficiency in social media (Facebook, Twitter, Instagram, YouTube), Drupal, Google Analytics, and Adobe Creative Cloud (Illustrator, InDesign, Photoshop) required.
Additional Specific Minimum Qualifications: Strong project management skills with demonstrated ability to work independently, to track and manage multiple projects simultaneously and to meet deadlines. Excellent written and verbal communication skills required. The right candidate is solutions-oriented and discrete. In addition, the candidate will always exercise sound judgment, maintain a sense of humor and enjoy working in a fast paced start-up environment.
As a member of the National Collegiate Athletic Association (NCAA) and the Council of Ivy Group Presidents (Ivy League), it is imperative that members of the Columbia University community, in all matters related to the intercollegiate athletics program, exhibit the highest professional standards and ethical behavior with regard to adherence to NCAA, Conference, University, and Department of Intercollegiate Athletics and Physical Education rules and regulations.
Columbia University is an Equal Opportunity/Affirmative Action employer.
Internal Number: 126_169040
About Columbia University
Columbia University is one of the world's most important centers of research and at the same time a distinctive and distinguished learning environment for undergraduates and graduate students in many scholarly and professional fields. The University recognizes the importance of its location in New York City and seeks to link its research and teaching to the vast resources of a great metropolis. It seeks to attract a diverse and international faculty and student body, to support research and teaching on global issues, and to create academic relationships with many countries and regions. It expects all areas of the university to advance knowledge and learning at the highest level and to convey the products of its efforts to the world.