Who We Are:

ACTFL values diversity and strives for inclusion across world language teaching and learning contexts. We are committed to continuous reflection and evaluation of its specific practices and initiatives to promote diversity and inclusion. At the heart of this commitment is the recognition that the richness of diversity within ACTFL’s membership and the language education community at-large is beneficial to both the individual and the global community.

Why ACTFL:

We understand that there is an undeniable interconnectedness of work and life and to ensure there is balance between the two ACTFL continues to modernize our flexible benefits plan to fit the needs of all ACTFL employees.

• Paid Holidays - 12+ days each year
• Alternative Work Hours Summer Schedule May -  August
• 5+ Weeks of PTO each year
• Medical - Dental - Vision 
• Flexible Spending Account (Dependent and Health)
• Short and Long Term Disability
• 401k - 50% of each dollar you contribute between 3% and 5% of your eligible compensation

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About The Role:

The Website and Content Manager will oversee the day-to-day management and maintenance of all digital properties (ACTFL websites, intranet, mobile applications, communities, and any partner portals, etc.) and help define and develop ACTFL’s digital content ecosystem. This role is responsible for several key initiatives related to ACTFL’s online marketing activities: Content ecosystem design and implementation, management of the Content Management System (CMS), web content strategy development, webpage creation and editing, and managing 3rd party tools on websites.

This position is cross-departmental, and matrix oriented by nature, and the successful candidate will demonstrate a track record of managing complex content strategy across an organization with diverse teams. Additionally, the ideal candidate brings cross-functional skills and a “Swiss army tool” attitude and willingness to step in and contribute to broader team and organizational goals. Finally, an innovative, ever-learning mindset is critical for success in the role. 

Responsibilities:

• Responsible for overseeing the content presented on ACTFL internal and external website
• Responsible for creating, editing, posting, updating, and retiring content working within our CMS system(s)
• Audit and maintain organization for ACTFL’s Digital Content Ecosystem
• Focus on the user experience and optimization with an understanding of information architecture and appropriate user and usability testing
• Track metrics such as page load time, bounce rate, etc. through Google Tag Manager and Analytics
• Partners with the Marketing and Communications team to develop customer-facing and internal web pages for mobile and desktop users, utilizing interactive and engaging design elements and media
• Set the agenda for managing improvements to the site; track and analyze site analytics to determine areas in need of update serve as the primary point of contact for identifying, troubleshooting, and resolution of site performance issues, providing superior internal customer support
• Recommend policies and workflows for web content development, and ensure the organization is aware of updates and projects across all digital properties.
• Collaborate with website vendor to submit content for the new ACTFL website
• Perform all other duties as may be assigned

What You'll Need to Succeed:

• Bachelor’s degree in related field
• 3+ years of experience in website content management
• 3+ years of experience in marketing and communications
• Technical aptitude of Content Management Systems (CMS)
• Experience with Craft CMS a plus
• Experience in content strategy and governance helpful
• Experience in Google Suite products a plus
• Good understanding of site architectures, Google Analytics, and UX
• Technical aptitude of HTML5/CSS3 creation and editing, Adobe Creative Suite, JavaScript, and PHP
• Functional understanding of modern, responsive site construction, configuration, and maintenance.
• Good working knowledge of web layout and presentation best practices
• Excellent editorial, written, and oral communication skills with strong attention to detail
• Excellent customer service and consultant experience
• Animation and video editing preferred